Shanghai Expo China Pavillion – Ingenious fusion of nora inlays and Chinese characters

With a long civilization, China favors international exchange and loves world peace. China owes its successful bid for the World Exposition in Shanghai during May, 1st to Oct. 31st 2010. The 2010 Shanghai Exposition will be the first registered World Exposition in a developing country.
Being the first World Exposition on the theme of city, EXPO 2010 will attract 70 million visitors from home and abroad, focusing on the theme "Better City, Better Life." As the largest event of exposition history, total investment is about 45 billion, which is beyond Beijing Olympic Games.
As the world leading brand of rubber floorcovering, nora® will not miss this event. After comprehensive considerations, nora® was finally specified as rubber floorcovering of "EXPO 2010 Shanghai – China pavilion"! What were the reasons to make nora® rubber floorcovering the brand of choice?
As the only permanent pavilion, selected building materials need to express the internal relationship with the EXPO theme in addition to good product performance. Utilizing Chinese characters to embody city names of China, inlay pieces match to floorcovering accurately by nora ultrasonic cutting system. The state-of-the-art inlay technology makes designer’s unique design come true!

With the good performance, nora® provide comprehensive solutions for public buildings, thus nora® could be used in entrance areas, exhibition areas, lounge, storage areas, staircases, office areas and other functional areas. Compared with the traditional granite floor, nora® rubber floorcoverings has a more excellent walking comfort, permanent resilience, which may alleviate the harm caused by slipping; in addition, dense surface provides excellent anti-fouling properties, significantly reducing the cleaning and maintenance costs.
nora® rubber floorcovering can withstand heavy traffic loads, and posses superior wear resistance and long service life, therefore, it could minimize the frequency of product updates and cost savings. nora® has a superior performance of the footfall sound absorption, the maximum absorption of 20 dB, so as to effectively reduce the noise shape. Meanwhile, walk comfort property greatly improved passenger comfort for a long walk. In addition, the product offers outstanding environmental performance, is conducive to maintaining good indoor air quality. Compared with the traditional granite floor, nora® has good thermal insulation properties, helps to save energy. In addition, excellent dimensional stability ensures the perfect laying effect.
nora® rubber floorcoverings meet these criteria with their trend-setting quality standards on which experienced architects base their future-orientated and sustainable solutions worldwide in numerous airports. Meanwhile, nora® pass even the most difficult examinations. This applies both to the quality tests conducted by independent institutions and to the expert opinions on economy which all certify that nora® has an enormous saving potential.
nora® rubber floorcoverings have been installed in a large scale of new and renovation public building projects since the company entered into China market more than ten years ago, such as Shanghai EXPO German Pavilion Shipping Pavilion, Capital Museum China, Tianjin Museum, Chongqing Convention Center, Shanghai Oriental Art Center, Wuhan Qintai Grand Theater, Daqing Petroleum Science and Technology Museum, Henan Museum, Guangzhou Opera Theater, Shanghai Hongqiao International Airport and so on. High performance of nora® rubber floorcoverings was certificated by these references.
The World Expositions have attained increasing prominence as grand events for economic, scientific, technological and cultural exchanges, serving as an important platform for displaying historical experience, exchanging innovative ideas, demonstrating esprit de corps and looking to the future. The success of Shanghai EXPO projects will have a positive and far-reaching impact for nora® in the future development of the China market.

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